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Tag: audience development

Audience growth isn’t an accident: Your podcast needs a web strategy

Our new twelve-part video series on how to create an audience growth strategy using websites, email newsletters, and social media to gain and retain listeners is now here.

Ma’ayan Plaut Podcasting tips Leave a comment January 31, 2020January 31, 2020 1 Minute

Build every part of your website to bring in new podcast listeners

Every web strategy begins with a podcast website. In this article and accompanying videos, we'll cover how and why to create one for your show.

Ma’ayan Plaut How to make a great podcast website, Podcasting tips Leave a comment January 31, 2020January 31, 2020 2 Minutes

Communicating with your podcast listeners beyond audio

Through both email newsletters and social media campaigns, you can establish new forms of sustained communication with your audience beyond your regularly scheduled episodes.

Ma’ayan Plaut Uncategorized Leave a comment January 31, 2020January 31, 2020 1 Minute

SEO me the way: Optimizing your website for podcast discoverability

Original articles on your podcast website help new listeners discover your show

Ma’ayan Plaut How to make a great podcast website Leave a comment July 18, 2019January 31, 2020 5 Minutes

How to create and maintain an email newsletter for your podcast (without overextending yourself)

Your podcast speaks to many listeners at once while connecting immediately with an individual. Turns out, so does an email newsletter. You send an update, and poof, it arrives as a personal message right into the inboxes of your audience. Sounds a little like a podcast delivery, doesn’t it?

Ma’ayan Plaut Podcasting tips Leave a comment May 22, 2019January 31, 2020 8 Minutes

Your podcast website is an opportunity for audience growth

Podcast discoverability is two-pronged: there’s podcast discovery for existing podcast listeners and there’s podcast discovery for everyone else.

Ma’ayan Plaut Podcasting tips, Podsites: Podcast Websites Leave a comment April 10, 2019January 31, 2020 5 Minutes

Sonar Podcast Marketing™: the solution for digital media marketing and audience growth

Measuring return on investment for podcast marketing has always been a black box. Until now.

Joshua Rae and Ma’ayan Plaut Podcasting tips Leave a comment February 1, 2019February 1, 2019 2 Minutes

Gaining listeners by marketing your podcast: a key ingredient in Radiotopia and RadioPublic’s recipe for success

Gaining listeners by marketing your podcast in measurable, meaningful ways.

Joshua Rae and Ma’ayan Plaut Podcasting tips Leave a comment February 1, 2019January 31, 2020 6 Minutes

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RECENT POSTS

  • Gain: How James launched and promotes Filter Stories February 7, 2020
  • Audience growth isn’t an accident: Your podcast needs a web strategy January 31, 2020
  • Build every part of your website to bring in new podcast listeners January 31, 2020
  • Communicating with your podcast listeners beyond audio January 31, 2020
  • An introduction to Google Analytics events found in RadioPublic Podsites January 27, 2020
  • Making a smart podcast player means making discovery and listener acquisition smarter: the all-new RadioPublic PRO embed player December 5, 2019
  • The Future of the Paid Listens program November 29, 2019
  • Podcast discovery is podcast visibility: Reach even more new listeners with RadioPublic PRO November 15, 2019
  • Grow your podcast audience, one website visitor at a time October 30, 2019
  • Team RadioPublic and Podfund are on the road this fall October 1, 2019
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